Pragmatic Play increases audience in Spanish market via new online slots content deal with JOKERBET

Updated:2024-06-18 16:46    Views:78

In a move that enables it to “gain additional exposure” within the Spanish market, Pragmatic Play has reached a content supply agreement with Jokerbet.es, the online interest of Spain-based gaming company Grupo Veramatic, for its successful slot vertical.

The new partnership will see Pragmatic Play deliver popular titles from its diverse slots portfolio to the operator, with players in Spain able to enjoy recent hits such as Fire Strike 2, which is the sequel to the 2019 original, the Viking-themed North Guardians, and another wildly successful release, The Dog House.

“The incorporation of Pragmatic Play’s content guarantees our customers a high standard of product that few other providers can deliver,” read a statement from Jorge Justicia (pictured), Chief Executive Officer for JOKERBET.

In addition to this, the CEO added, “Pragmatic Play’s slots also facilitate our progressive jackpots, unique to the Spanish online market, making JOKERBET a one stop shop for the ultimate gaming experience.”

Parent Company:

Based in Spain’s Almería province, Grupo Veramatic (Veramatic Group), was established in 1986 and is currently one of the leading gaming hall operators in the southwestern European country, with more than 190 establishments and over 2,000 “type B” machines installed in catering venues throughout the region.

In 2018, the group of companies added Jokerbet.es, its first online betting interest and the first Andalusian online betting house in the Spanish market. Now, an industry leader in the region, the online casino offers sports betting, a huge catalog of slots, including interconnected jackpots between its provider network, and tables games including live roulette, automatic roulette, virtual roulette and blackjack.

Spanish Market Growth:

Due to its status, the collaboration with Pragmatic Play allows the provider to grow its audience in the Spanish market while at the same time strengthening its reach across Europe.

Also commenting on the new alliance, Yossi Barzely, Chief Business Development Officer for Pragmatic Play, said it has been a “pleasure” to work alongside JOKERBET, having inked an agreement that will see them provide “one of Spain’s most renowned operators with a vast array of fan-favourite titles.”

Barzely explains that with JOKERBET’s market position with the region, their popular titles will gain even more exposure, and they are “excited to see the reception these receive from new players.”

In May, Pragmatic Play inked a similar agreement with Orenes Group brand VERSUS, with the slots content deal with the sports betting and online casino also increasing its presence in the Spanish market.

That deal and the latest agreement are just two in a series of new partnership deals the provider has forged over the past few months, just a few of which include Roobet, Betfun, Casino Epic, Casino VIP 365 and many more.

New Slot Release:

Players can expect the provider to drop its next title, Fortune of Giza, on June 9th. The high volatility, Egyptian-themed video slot promises plenty of thrills, with sticky wild multipliers in free spins and max win of 6,750x the bet. Reminiscent of the 2019 classic, The Dog House, the new launch is expected to be a hit with players.





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